Most of people are using cellphones specifically smartphones as a way to communicate with each other. SMS texting is just one of numerous features provided by smart phones that enable us to send a message to our loved ones. Whether you admit it or not, you open SMS texts 90% of the time. From a communication outlook, reaching out to hundreds of people (or a fraction of that) may seem impossible, but it’s not.
Mobile marketing strategies like SMS text message marketing will improve your church’s brand and presence on a local scale. Imagine if you have 100,000 potential visitors lying around, sending them a sms message about your activities and other incentives will definitely get them to come. Veratext.com can help you with a plan to use SMS texting in your outreach plan.
1.) One message to many– With a touch of a button, you can send one message to hundreds and thousands of church attenders. Unlike email marketing, texts are read within 4 minutes after receipt, so it’s a definite guarantee that your church attender will read your text whether they are on the road, stuck in traffic, or having a dinner at a local restaurant.
2.) Response rates are higher– Because messages are opened within 4 minutes after received, the response rates of your visitors are higher compared with emails. This allows you to act instantly on the people who opted-in through your message. These people are ready to buy or ready to become your visitor.
3.) Easy to utilize– SMS text marketing is easy and cheaper than other form of marketing for churches. Churches that use SMS message marketing have the capacity to track user response and make adjustments when necessary. Despite the advancements made in mobile applications, SMS is still one of the most effective means of mobile marketing.
4.)SMS marketing helps narrow target — Combined with higher response rates, churches have the ability to focus who their target visitors are just by the people who opted in. The responses will also be used to gather information about what do you potentially want from your church, which will help you create a better and more targeted message .
Mobile marketing, overall, is arguably one of the most efficient and most reliable marketing strategies that any church can use. , with billions of people using their cellular phones, it’s pretty hard to ignore that kind of potential goldmine for leads, sales, and attendance.
Click here or call toll free 888-354-2791 to find out how to use SMS Text Messaging to improve visitor retention and communication at your church.